“People somehow assume that designers are creative genius’ and we pull creations out of our brain because of some unique inspiration, but reality is design is work and what we’re good at is creating a process which allows us to work through complex problems and produce meaningful outcomes.”
ANDREW SIMPSON
“People somehow assume that designers are creative genius’ and we pull creations out of our brain because of some unique inspiration, but reality is design is work and what we’re good at is creating a process which allows us to work through complex problems and produce meaningful outcomes.”
Andrew Simpson
“People somehow assume that designers are creative genius’ and we pull creations out of our brain because of some unique inspiration, but reality is design is work and what we’re good at is creating a process which allows us to work through complex problems and produce meaningful outcomes.”